The 'Saras Ajeevika Mela - 2021' was organised in which of the following city?

Question

UnlockIAS · Accepted Answer

Correct — D, Noida. The Saras Aajeevika Mela is a marketing fair run under the Deendayal Antyodaya Yojana–National Rural Livelihood Mission (DAY-NRLM) of the Ministry of Rural Development, which gives rural women's Self-Help Groups (SHGs) a national platform to sell their handloom, handicraft and processed-food products. As per the official answer key, the 2021 edition was held at Noida (Uttar Pradesh).

Why the other options are wrong — (a) Wrong — while such livelihood fairs are held in many cities, the official key records the 2021 Saras Aajeevika Mela venue as Noida, not Patna.  (b) Wrong — Raipur is a distractor; the 2021 edition named in the key was organised at Noida.  (c) Wrong — Lucknow is the state capital and hosts many events, but the 2021 Saras Aajeevika Mela in the key was held at Noida.

Concept: The Saras Aajeevika Mela is organised under the Deendayal Antyodaya Yojana–National Rural Livelihood Mission (DAY-NRLM), Ministry of Rural Development. Its purpose is to bring rural women's Self-Help Groups (SHGs) from across India onto a single national marketplace so they can directly sell handloom, handicraft and food products, cutting out middlemen and building their livelihoods.

State PCS 2021 Q91 — Current Affairs PYQ with Answer

State PCS 2021 Q91 — Current Affairs PYQ with Answer