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UPSC 1999: In a business concern, there are four functions, namely, Production (PR), Finance (FN), Personnel (PS) and Marketing (MK). The Customer (C) may also play a role in the prosperity of the concern. Match List I with List II and select the correct answer using the codes given below the Lists: List I – Pie Diagram I. II. III. IV. List II – Statement A) Customer is the controlling factor B) Marketing is an integrating factor while customer is the controlling factor C) Marketing is the controlling factor D) Marketing is more important than others E) Marketing is as equal a function as the others Codes: a) I-D, II-C, III-A, IV-B b) I-E, II-D, III-A, IV-B c) I-D, II-C, III-B, IV-E d) I-E, II-D, III-B, IV-A
(a)I-D, II-C, III-A, IV-B
(b)I-E, II-D, III-A, IV-B
(c)I-D, II-C, III-B, IV-E
(d)I-E, II-D, III-B, IV-A
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Not attemptedCorrect Answer: (c) I-D, II-C, III-B, IV-E
From the official solved paper, the correct matching is I-D, II-C, III-B, IV-E, i.e. option (c). Diagram I depicts Marketing larger than the other three functions (Marketing more important → D); Diagram II shows Marketing dominating and Customer controlling (Marketing controlling → C); Diagram III has Marketing integrating with Customer control (Marketing integrating, Customer controlling → B); Diagram IV shows all four internal functions equal (Marketing equal → E). Hence option (c) is correct. ([licchavilyceum.com](https://licchavilyceum.com/upsc-civil-services-prelims-1999-solved-question-paper/))
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Frequently Asked Questions
What is the correct answer to this UPSC 1999 Science & Technology question?▼
The correct answer is option (c): I-D, II-C, III-B, IV-E. Watch the detailed video explanation in our Sherlocking Prelims course on UnlockIAS.
Which year was this Infrastructure & Industry question asked in UPSC Prelims?▼
This question was asked in UPSC CSE Prelims 1999, GS Paper 1, as Question 133. It falls under Science & Technology > Infrastructure & Industry.
What is the difficulty level of this UPSC question?▼
This question is rated "moderate". It requires sound conceptual understanding of the topic.
How many UPSC Prelims questions have been asked from Infrastructure & Industry?▼
UPSC has asked 1 questions from Infrastructure & Industry (under Science & Technology) across multiple years. Visit the topic page to see the full list and year-wise trends.